R2 Involvement: Brand Strategy, Marketing Strategy, Web Design, Print Design
Launch Website for Boutique Hotel in Stone Harbor, NJ
The Reeds is a boutique hotel in Stone Harbor with 58 guest rooms and suites.
Goal: R2 brought to life a vision for the hotel website before it was even built! The website needed to reflect the plans of the Reeds, being elegant and high-end while still appearing “beachy”.
R2 Approach: R2 first planned and Art Directed a photo shoot to bring the look and feel of the website to life. This was a critical part of the brand strategy in that the hotel was not yet built. We then designed and developed a new booking website.
Outcome: Reeds Shelter Haven was just voted one of Condé Nast Traveler “World’s Best Hotels” and R2 is proud to be a part of this amazing project.